Perspective. Grey's creative vision has sharp focus, sees the big picture, with consulting that sees how these things all connect—every room, every outlet & amenity, every experience, every team member—all relying on one-another. Designing a great hotel is pointless unless it is founded on service and encourages a memorable guest experience.

 

“There is no training manual for building a boutique hotel, the team, intuitive design and functionality, and personality of the project- it all has to be nurtured, it has to be practiced, it must be learned through experience.”

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Grey Hospitality offers expertise in strategic market analysis, operational planning services and development consulting to communities, state agencies and developers in the hospitality arena.

 

With a broad range of skills founded on 27 years of hospitality management, more than $850 million in development project costs and direct experience in development and management of boutique hotels; Grey can quickly provide clients with a focus towards realistic expectations and design clarity.

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A great first step in hotel development or re-positioning is overall project feasibility and a market study. Attached are some great examples of the overall process we lead.